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Online news & entertainment magazine at UT Austin

BurntXOrange

Online news & entertainment magazine at UT Austin

BurntXOrange

Online news & entertainment magazine at UT Austin

BurntXOrange

Trending

Daily Drills and Parke’s FOMO Marketing Has Clothes Selling Out in Minutes

Daily Drills and Parke’s FOMO Marketing Has Clothes Selling Out in Minutes

Emma Slaughter, Trending Writer March 13, 2025

Many UT students walk through campus wearing clothes from trending brands like Daily Drills and Parke. These brands recently grew in popularity using an advertising strategy that creates a shopping frenzy...

Is Club Culture Dead? How Coffee and DJs are Redefining Nightlife

Is Club Culture Dead? How Coffee and DJs are Redefining Nightlife

Anna Galan, Trending Writer March 13, 2025

Late nights out and brutal hangovers are a thing of the past. Early mornings, strong coffee, wellness and electrifying DJ sets are what's in for 2025. As night life continues to evolve, the traditional...

Graphic by Elizabeth Han

Kendrick Lamar Sparks Conversation with Super Bowl Halftime Show

Mercy Solis, Trending Writer March 6, 2025

Rapper and activist Kendrick Lamar achieved new levels of success last month when he won five Grammy awards on Feb. 2, bringing his total to 22. Just one week later, he performed at the Caesars Superdome...

Graphic by Paija Browning

The Reinvention of Addison Rae: How Gen Z’s Pop Princess Took Her Crown Back

Clayton Laney, Trending Writer March 6, 2025

Following a successful year in music, Addison Rae released her first song of 2025 titled “High Fashion” on Valentine’s Day. The song’s music video currently has over 2.5 million views on YouTube...

Graphic by Samantha Natividad

Finding Community with Satire: Young Voters Respond to the 2024 Election Results

Sabine Snyder, Trending Writer December 5, 2024

As national uproar surrounding the 2024 presidential election reached its peak with the reelection of Donald Trump, young left-leaning content creators started trends with sarcastic undertones that have...

I Tried Different Methods of Heatless Curls So You Don’t Have to

I Tried Different Methods of Heatless Curls So You Don’t Have to

Emma Slaughter, Trending Writer November 21, 2024

When scrolling through TikTok, it’s impossible to avoid videos with someone convincing you to buy a new product. Many morning routine videos promote heatless curling products. This made me wonder, with...

How College Brand Ambassador Programs Are Shaping the Future of Marketing

How College Brand Ambassador Programs Are Shaping the Future of Marketing

Anna Galan, Trending Writer November 21, 2024

The world of brand ambassador programs opened doors for aspiring influencers at UT. Popular brands like Kendra Scott, Poppi, Bubble and Celsius often recruit college students to join ambassador programs—a...

Graphic by Samantha Natividad

UT Fashion Community Reflects on Disappointment with Victoria’s Secret Fashion Show

Sabine Snyder, Trending Writer November 15, 2024

The 2024 Victoria’s Secret Fashion Show took place on Oct.15 after a five-year break, aiming to be more representative of women by including plus-sized and transgender models. Though the show’s return...

Photo courtesy of RUN 4 FFWPU | Pexels

Who Runs the World? Austin Locals!

Emma Slaughter, Trending Writer November 8, 2024

People say good things come in threes, right? Does that mean good things also come in 3 miles? Various run clubs around Austin are gaining more members by the week, making them a great place to get a workout...

Graphic by Samantha Natividad

One Direction Fans Mourn Liam Payne’s Death, Celebrate His Legacy

Anna Galan, Trending Writer November 7, 2024

The death of former One Direction member Liam Payne became a heartbreaking reality for many One Direction fans three weeks ago. Fans at UT came together to celebrate his music and cherish the memories...

Graphic by Pajia Browning

Why “Sex and the City” Will Never Go Out of Style

Sabine Snyder, Trending Writer October 31, 2024

Warning: this story contains spoilers. As the fall season is in full swing, so is “rot-in-bed-binging Netflix shows” season. It marks a critical time in every college girl’s life. This season...

Photo courtesy of Wendy Wei | Pexels

Austin “Chic” Limits

Emma Slaughter, Trending Writer October 25, 2024

October brings midterms, shorter days, football games and registration anxiety. Amid all the fun and stress, many students attend Austin City Limits, a music festival with the tagline, “Once in a lifetime...