ATTENTION MUSIC LOVERS! UT Austin’s very own radio station is hosting a music festival from May 10th-11th featuring an array of fresh talent from all around Texas. There are roughly 40 artists...

South by Southwest has the potential to be one of the best weeks, even without a badge.

Tune into these Austin-based KVRX morning radio shows described by those who host them.

On a quiet Saturday afternoon, a group of quietly-frazzled students buzz around KVRX’s studio with cameras and sound equipment in tow. The University of Texas at Austin college radio staff are preparing for a brief concert in the station’s library.

Since 1994, local radio station KVRX has played local artists for college students’ listening pleasure. But if the station hopes to keep playing “none of the hits, all of the time,” as their motto proudly declares, they need to make some changes. The station has been running on the same transmitter for 20 years, and it could give out any day.