Among the many sessions listed on the Texas Book Festival schedule, the title “Tattoo Tales” definitely stood out. But what do tattoos have to do with books? Buzzfeed books editor Isaac Fitzgerald and artist Wendy McNaughton delivered a compelling discussion on the storytelling that stems from tattoos. “When you stop and ask somebody, ‘Hey, what made you decide to permanently mark your body with that image?’ there is always a story,” McNaughton says.

Imagine: A woman walks into a corporate job interview and her arms are covered in tattoos. Now, imagine another woman with no tattoos, but rather, apparent breast implants walking into the same interview. They are equally qualified for the position — who is more likely to get the job?